Polisan - Bence Bu Yılın Rengi
Polisan wanted to celebrate New Year, by giving presents through a social media application. The “Color of the Year” app, which suited Polisan’s 50th year idea and New Year concept, emerged from this brief.
The contestants chose their own Polisan color and the mood suited with that color via this application. When the contestants made their color and mood selection, they send a message explaining why they made this combination.

At the end of our contest; the owner of the most creative statement that was chosen by Polisan jury, was awarded with surprise presents.

With Color of the Year contest, we gained 4.754 contestent, 1.872 like and 1.000 lucky contestant to be awarded.